Running a lawn care and maintenance business can be difficult when you are not equipped with the right knowledge and skills. Since this business can become seasonal especially in places where there is winter, business can get very depressing. But with enough wit, the right skills and strategies, it can’t be that bad after all.

Advertising your business is a fundamental rule of the thumb. It is where you get your sales and establish your customers. There are many lawn care marketing ideas that could help entrepreneurs out there. The difference comes in choosing the right platform and using it correctly.

Identify your customers

Who will steer your business to the top? The hundreds or even millions of home owners out there who realize the importance of having a well maintained lawn but just do not have the time to accomplish lawn care tasks. It could also be entrepreneurs, just like you, who have to regularly maintain or keep their lawns to attract more customers to go their establishments.

Who will you cater to? If you choose to serve home owners, you must become aware of their needs. Gather data on what lawn care services home owners often look for, based on this establish your services, invest in the necessary equipment or tools needed.

Get your services across

How will your reach out to these customers? There are conventional marketing strategies that still work and there are the modern strategies that will help you connect to the more conventional people of today.

For instance, building a website will make it easier for people to find you. You will not rely heavily on the chances of people finding you just because they happen to walk by the street where your shop is located. Through the internet, people can find you even at the comfort of their own homes.

Maximize your marketing strategies

When you employ certain marketing strategies, you should not end there. Find ways to fully benefit from it. If you decide to build a website, make sure it has everything it needs for people to want to click on it and hire your services. Make your site “responsive” so that when a potential customer uses his smart phone to browse for services, he’ll be able to get to your site.

When you advertise via a local newspaper, make sure to ask the publisher to place your ad in the business section of the paper in case that you cater to commercial establishments or properties for lawn care services.

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The strength of your entrepreneur focus will determine your success. Do you have a mental picture of what you want to reach? Are you set to do what it takes to achieve it?

The key to success is to start building an entrepreneur mind-set and develop the qualities that lead to entrepreneur success.

Drive and determination. Do you possess the necessary drive and determination? Do you normally push yourself forward until you have accomplished whatever you set out to do? Or do you need constant motivating?

If you know that you need to constantly motivate yourself then you need to find ways to do that on a daily basis. Time is too precious yet most people wait for another time before they achieve something, become a today person and set out your daily lists of action plans that you must complete that day. Spend a few minutes in the morning and picture your end goal, picture having the success that you are working for, and understand what you need to do today to become closer to your goals.

Belief. Do you believe that you will accomplish your goals? Or does your belief stray on a daily basis? We all live to our beliefs, whether they are empowering ones or negative ones. We become what we believe we are, and we live our lives according to our beliefs. By strengthening your core beliefs you will set yourself on a more positive course. Assess your beliefs and start to believe in yourself more. If you do not believe in yourself how can you expect someone else to believe in you? Focus your mind on positve thoughts and build your self-confidence. We build self-confidence by actually doing something that is in line with our beliefs. By knowing that your goals are in line with your beliefs and by taking constant daily action for their attainment you will automatically build your self-confidence.

Entrepreneur focus is building on your ambition, creating more drive and determination and moving your life forwards in line with your beliefs.

Starting an online business is just part of the story, you have to work on yourself so that you will be the person you need to be to be an entrepreneur success. Work on your personal goals, build your vision and every day move closer to the realisation of your goals. When you invest time and money in a new business you have to invest in yourself at the same time.

You may remember in your business subject class, than an entrepreneur is someone who has a great possession of idea, where he is the venture owner and will be accountable for all the adherent tasks it compromise. Being an entrepreneur is a task one should not easily take but will surely embrace all its advantages. Listed below are the admirable traits of a successful entrepreneurs:

Has Vision – in all types of people, whether you are not entrepreneur, people who always succeed are those who see their selves in future and do something for it.

He who set goals – someone plans ahead of time, someone who set parameter to achieve something he would want for his self.

He who is an opportunist – entrepreneurs were known as opportunist because of their attitude to grab the bacon as it was presented to them.

He who knows the Competition – a good entrepreneur is someone who knows the demand in the market. Biz Mirror a real life business magazine featured the life of Lawrence Robinson who gained five business branches in two years. According to him, knowing the demand of the public will surely be an edge, since he is a pool owner, he found out that aqua rite and pool chlorinator are the demand of the market. So what he did was to look for a high end aqua rite and pool chlorinator that he can offer to the public, after a year, his store in Los Angeles, became one of the most sought after pool store in California. He was able to put five branches in two years time and he was so thankful with the idea that he was able to achieve this success because of his aqua rite and pool chlorinator idea.

He who has love and passion for his business – it can be notice that all the successful people are those who love and untiringly work for their work, if you would want to be an entrepreneur, then you must always fall in love and work the best for your business.

The great strides made in the development of the Internet in the recent past has enabled information to be transmitted thousands of miles away with such ease and clarity that time and space are hardly of any consequence to the Internet Marketer today.

Marketing Programs have literally taken over the Internet and riding high, is Affiliate Marketing.

According to the Computer Industry Almanac “The world-wide Internet population for 2004 was 934 million and the projection for 2006 is 1.21 billion.”

Sean Michael Kerner in an article in Click Z News quoting a spokesman for eBay states “According to eBay their largest affiliate earned over $1.3 million dollars in January commission, the largest amount yet in their affiliate program’s history. Their top 25 affiliates averaged over $100,000 per month each and the top 100 affiliates earn almost $25,000 each per month.”

With this sort of statistics around, is it any surprise that thousands of entrepreneurs especially those Home Based Business entrepreneurs with very small marketing budgets are jumping on to the Affiliate Marketing band-wagon!

Given below are some of the Popular reasons for this desire and urge to do Affiliate Marketing:

1. Cost Factor: Most Entrepreneurs refrain from starting a brick and mortar business or for that matter a Home Based Business (non internet) because of the investment required. In Affiliate Marketing the set-up cost is negligible with most programs being free to join and the merchant even providing you with the tools, tips and websites.

2. Pick and Choose Products: With dozens of Affiliate Program providers and thousands of merchants having their own affiliate programs, there are several thousands of products to choose from. You name it they have it! In fact there are even Fortune 500 companies to choose from. The idea is to pick and choose your niche products and promote them.

3. No need for an Inventory. The hassle of purchasing, stocking of items and storing of finished items (in a production unit) and dispatching them are not there. There is no need to maintain an inventory. It is all handled by the merchant.

4. No need for Employees. In any business the wages of the employees is one of the major expenditures to contend with. Here the problem does not arise since the marketer himself will operate his home business and probably get the assistance of a family member to help him.

5. Necessity for Customer Service does not arise. Customer service plays a major role in the success or failure of a business. The advantage here is that there is no direct dealing with the customers. The website will automatically direct the customers to the merchants.

6. Two Tier Affiliate Marketing: An attractive feature of certain affiliate programs is that they have a Two tier system, whereby affiliates can sign up as sub-affiliates below them. When the sub-affiliate earns a commission, the affiliate above him too earns a commission.

Thinking of food all the time? So now make it your business!

Food joints are loved by all and have an ever rising demand if quality is not compromised. You may choose to start up with a couple of offerings like beverages and snacks and later on tread into being a bakery and concessionary shop.

Perhaps the easiest of all food joint-offerings is beverages. Scores of soft drink concentrates are available to choose from. From refreshing lemon to tangy orange these soft drink concentrates can be mixed with water or plain soda and served chilled. Invigorating roasted cumin concentrate is a delight in the scorching summers. Fruit flavored soft drinks garnished well not only quench the thirsty throat but also sooth the sore eyes. All you have to do is mix them up in the right quality and serve!

Instant fruit drink powder is a wonderful piece in your kitchen. Blend it with seasonal fruits or canned fruits, garnish it well and serve to quench the thirst of your clients. Canned fruit pulp is another option for beverage. Add the right amount of water or milk and you have a thick shake to serve. If the location of your food joint is blessed with plenty of seasonal fruits then serving fresh juices would prove to be more cost effective. Having the fruit juice extraction machine in an open space where the clients can see their glass being filled will be admired by them. This will demonstrate them of your hygiene standards and quality.

Flavored milk shakes are another popular offering at food joints. Chocolate and strawberry are the most common ones. You can try lots of new flavors by adding flavoring agents. Throw in some crushed nuts, fruit pieces or chocolate chunks to make new milk shake flavor each month.

Beverages are best served with crunchy wafers or biscuits. Bake them in-house or order them from a supplier simply make sure they are fresh. A platter of assorted biscuits coupled with a tasteful strawberry shake is the choice over a long conversation.

Jelly can be another interesting offering at your food joint. Just buy some jelly crystals and make jelly of distinctive shapes. Children will surely be fond of these jellies. Also jelly pieces can be mixed with milk shake for a fruity flavor.

You can find suitable vendors for all your requirements at the B2B portals over the internet. Choose your vender wisely and watch your business grow.

URL :

Starting out to become a successful entrepreneur is a exciting emotional time in a persons life. A decision has been made to break away from the normal way of thinking about work and money possessed by the majority. The majority meaning about ninety seven percent of the population.

Becoming a successful internet entrepreneur requires changing the way you were programmed to think. The decision has been made, backed by a commitment to become one of the -three percenters- that have chosen to take control of their financial future and live life on their own terms. There is no longer a boss making decisions about when, where, and how you will make a living. It will be all up to you either to succeed or fail.

The most important aspect of becoming a successful entrepreneur will be your ability to set a goal and do what ever it takes to reach that goal. Realize that you must not just show up for the game, you must play to win and to win you must set goals.

Almost everyone from business professionals to athletes have been coached on the need for setting goals and just how important it is, but many do not understand why they can not reach their set goals.

What does it Require to reach a Goal?

Why some succeed and most do not is that those that succeed have learned to attach a strong emotion to why their goal must be reached.

Whether we are money hungry entrepreneurs or some other noble profession there has to be a deep underlying emotion attached to a goal. Just saying I want to make more money in itself can not be a goal. The questions must be asked, why do I want to make more money, how much money do I want to make and how will I feel when I receive this money? How will it make me fill emotionally, happy, jubilant, thankful, relieved? Concentrate on this emotion and how making more money will enforce this emotion.

Finally, a time frame must be put on this goal.

What exact date and time will this goal be met? A goal without a date and time set on it is merely becomes a wish and not reality.

To become a successful entrepreneur, one must learn the proper way to set goals both short term and long term.

Steve Kimball has been a business owner and entrepreneur for over 25 years. His main goal is to assist others in achieving the success they deserve online. He has teamed up with the elite marketers at carboncopypro and together they are striving to change the world one person at a time. For more information go to

Jason Grill connects entrepreneurs, startups, mobile, technology and small to medium size business with the right exposure, resources and connections. Jason Grill owns JGrill Media which is a strategic consulting firm that focuses on media relations, public affairs, public relations, public strategies, professional branding, content marketing, publicity, government relations, contributing and commentating.

Jason Grill connects individuals, entrepreneurs, startups, small to large businesses, cities, communities, political figures/entities, policy makers, CEO’s/C-suite executives, founders, organizations, associations and nonprofits with the media outlets (tv, radio, online, print) on a local and national level to get the exposure they deserve to grow their brand. JGrill Media gets individuals and businesses published in reputable online publications that reach their target markets. JGrill Media specializes in building credibility through thought leadership and content marketing. Jason Grill helps build a professional brand by getting bylined articles published in national online publications and identifying and helping clients get awards and on lists that will gain them authority in their industry. By getting bylined articles and interviews published and winning the best awards, JGrill Media helps take a professional brand to the next level. By building up this brand, JGrill Media helps establish you as a credible, authority in your industry, thus bringing you or your company more business.

Jason Grill, in his legal and attorney work, helps clients with wrongful death and personal injury claims, civil and business litigations, vehicular accidents, traffic and speeding related offenses, bankruptcy, medical malpractices, guardianship (related to Autism, special needs, and down syndrome), employment and contract related issues, nursing home negligence, trusts and wills, real estate, and economic development cases, etc. He is not only registered with Missouri Bar Association but also associated with the Kansas Bar Association and is providing his valuable services as an attorney in the Kansas City area.

Jason is an avid fan of Missouri Tigers, Kansas City Chiefs, Sporting KC, Liverpool and the Kansas City Royals. He represented Kansas City in Missouri House of Representatives, and made a remarkable contribution by getting landmark legislation passed to help families of children with autism. Jason Grill played a significant role as philanthropy chairman in the Sigma Chi Fraternity, and collected funds for Children’s Miracle Network. While in college, he conducted community service for many organizations that include Big Brothers Big Sisters of America, St. Louis inner-city mentorship programs, etc. While pursuing his BS at St. Louis University, he connected himself with the Omicron Delta Epsilon and various other societies such as Beta Gamma Sigma Business Honor Society, National Deans List Honors Society, the Phi Alpha Delta Pre Law Fraternity, the Golden Key National Honor Society, Economics Honor Society, and he mentored for the Oriflamme organization.

It is always inspiring to hear personal business stories of entrepreneurs who overcame all odds and doubts in venturing into business and make it big. Last Sunday, I just read about how a 35 years old Thai Express Founder Ivan Lee, who started his F & B business with $300K and eventually sold his controlling stake for a sizeable $114 million in the process netting himself $80 million.

What was even more impressive was Ivan had no background or experience in F & B business before he first ventured into his first F & B business. Despite all his doubters, including his family members, about the viability of his business when he first started, he persevered and carried on. Apparently, his father-in-law was also a successful entrepreneur who founded the contract manufacturing firm JIT Holdings and sold it to Fortune 500 company Flextronics for $1 billion in 2000. This deal netted the senior Mr Goh some
$300 million. When starting out, he had benefitted from the financial and advisory support given by his father-in-law, but, subsequently, he went against his father-in-law advise by venturing into other restaurant businesses which were highly successful and are now contributing about two thirds of the business turnovers. An element of luck also play an important part in his business success as he had opened close to 100 stores but about 10 to 20 percent of the stores were not profitable. So he was lucky that his first 10 ventures were successful which provided the cash flow for his subsequent business expansion.

He is now venturing into the internet market in China despite not being in the IT industry. When The Sunday Times journalist contacted him, it found the entrepreneur in Shenzhen, experiencing growing pains all over again. He says that his friends and family are again doubting his new venture. His remark was: “I am a rooke now playing in a much bigger league and I feel like I am nine years back, starting all over again.” This young millionaire is setting his eye on his next big venture where he wants to build the next Baidu (China’s equivalent of Google) or even the next Facebook.

Lesson learnt: To make it big in business you need to be bold, have perseverance and be unique and certainly having financial support from family helps and also an element of luck. He is certainly one hack of a brave entrepreneur!

My advise is learn about internet and social media marketing before plunging into the business and be better prepared for your business venture into the internet marketing world. I am making use of my internet skills to help develop and launch community websites Henley Brunel MBA Alumni (Singapore) and other commercial websites for corporate businesses.

Good luck to all of you out there running your start-up businesses!

Home based business, online business, MLM or if you are in direct sales, you have to be goal oriented to be successful. If you are new or experienced, without a goal the chances are you will be part of the 97% of entrepreneurs that will fail this year. Knowing how to set up your goals, how to break them down will play a major part of all entrepreneur success.

If you are new, you goal may be to quit your job or make enough money so your spouse can stay home. If you are experienced, you goal might be to win a major competition within your organization. Either way, the 1st step is to establish your main goal. The reason is we will work from the top to the bottom to establish a plan of action to achieve your goals.

For the sake of this article, we will use the new entrepreneur as an example. So lets you make $4,000 a month at your current job. To replace your income, you will need to make around $3,500 monthly with your online business. So write $3,500 at the top of a board or a blank piece of paper.

Next we need to figure out how many sales you need to make to create a $3,500 income. So lets say the average sale with your business is $100 and your commission for each sale is $50. So to make $3,500, you need make 70 sales each month which would equal $7,000 in sales and $3,500 in income. Write on your board 70 sales below your main goal.

After that we need to establish how many leads every month you will need to make 70 sales. You find out that your business model average is that you make a sale for every 10 leads (this is just an example) so you will need 700 leads to make $7,000 in sales. Write on your board 700 leads monthly below your monthly sales.

The last step is to breakdown the number of monthly leads into a daily number of leads. So if you need 700 leads every month, than you need 23.3 leads per day. Write 23.3 leads on your board below your monthly leads.

Work with the daily number, celebrate every time you achieve you daily goal with a small reward. If you meet your daily goal, you will meet your monthly goal and first thing you will know is that you will hand your letter of resignation to your boss with a big smile on your face. One last advice, keep your goals very visible to you at all time. Make sure you can see them every day and dont make too much fun of your boss when you quit.

To your success,Ghyslain

Are You An Entrepreneur Or A Salesman?

What I mean by this, everyday, I open my PC and see my screen filled with nonsensical garbage, to put it politely…These wannabies coming online are only thinking of themselves. A true lack of discipline or just not caring about the customer.

True Entrepreneurs provide the customers with satisfaction in meeting their need in a niche. But today it seems like everyone coming online have only one thing in mind—“Get Rich Quick” with no regard to the customers who are the bloodline of their business.

Here’s an example of a true Entrepreneur— Donald Trump see’s A prosperous venture and he begins his quest by promoting his idea to potential clients who will not only become a partner but will also fund this project. This Business is called leveraging and is very effective if utilized properly— In the end— everyone is happy and satisfied…The customer gets what they want and the business partners make HUGE earning from their funding strategies and Donald Trump becomes another billionaire.

An Entrepreneur sees a need that needs to be met and he meets it. There reward is a satisfied customer and a new friend. Business is established by your social ability to sell yourself not a niche. Sell yourself and your customers will take care of you forever.

Who would you rather do business with, someone who is always trying to stick a product in your face or someone who is giving you good content? I would venture to say the later.

Give your subscriber a free offer in the niche you are promoting and they will see you are trying to meet their need and sometimes they will let you know what they are in the market for. Once you gain their confidence and trust they will buy anything you promote because they trust you. That’s the difference between an Entrepreneur and a salesmen.

Remember, Marketing is a Business not a Casino…There’s no jackpots— just you!